Golden A' Design Award Winner 2023
This square-format photograph presents a contemporary illuminated lamp with integrated planting feature, positioned centrally against a warm neutral background and displayed on a textured stone pedestal. Scanning from the base upward, the composition begins with a rounded rectangular pedestal surface in dove gray, embedded with small stone fragments creating a terrazzo-like texture that feels cool and slightly rough to the touch. Rising from this surface, the lamp takes a soft teardrop or bulbous vase form approximately twice as tall as it is wide. The bottom third of the lamp consists of a cork material in warm cinnamon and caramel tones, its surface showing the characteristic granular cellular texture of natural cork that would feel slightly springy and warm beneath fingertips. Above the cork base, the main body of the lamp glows with internal illumination, the color of warm honey or late afternoon sunlight filtering through amber glass, bright and inviting without harsh intensity. The lamp's surface appears smooth and slightly translucent, allowing the golden light to suffuse evenly throughout while appearing brighter at the top where small droplets of moisture catch and sparkle like tiny jewels. Nestled into the crown of the lamp sits a succulent plant with thick, fleshy leaves arranged in a rosette pattern, the color of sage with dusty green-gray tones, each leaf tip touched with subtle burgundy like a blush. From the upper right corner of the frame, a human hand extends diagonally toward the plant, the palm facing downward, index finger outstretched as if about to gently touch one of the succulent's leaves. The hand appears relaxed and unhurried, the gesture suggesting curiosity and tenderness. The warm glow from the lamp illuminates the underside of the hand and fingers with golden light, while a soft shadow falls on the pedestal surface behind the lamp. The overall atmosphere evokes quietude, warmth, and the pleasure of living with both beautiful objects and growing things, a moment of peaceful domestic contemplation suspended in amber-toned light.
Bioo, the biological switch. A lamp that is activated by touching a plant resting on the backlit pot created from sustainable materials such as ceramic and cork. This is Bioo lux, the jewel that gave the opportunity to create visual art and high-impact creativity to match the innovation and technology of this new launch. From the beginning, the objective was clear, to generate a spectacular, elegant and aesthetic video.