Silver A' Design Award Winner 2022
This audio description presents a luxury tea packaging system photographed from above against a pure white background, creating a clean presentation that emphasizes the sophisticated interplay of materials and colors. Beginning at the upper left, a large rectangular shopping bag in deep black features a braided green cord handle and subtle gold cloud patterns across its surface, suggesting mist or atmospheric phenomena. Moving rightward and downward, the main presentation unfolds as a multi-tiered box system in the same matte black finish. The lid, slightly offset, displays two mythological creatures, one in warm golden-yellow tones and another in cool jade green, their serpentine bodies intertwining dynamically against the dark ground, accompanied by vertical text characters in gold. Beneath this lid, the interior reveals two rounded rectangular canisters in deep forest green with subtle golden accents, their surfaces possessing a smooth, cool appearance like polished stone or fine lacquer. To the right, smaller versions of these green canisters appear alongside individual black sachets decorated with the same creature imagery. The lower portion of the opened box system shows a pull-out drawer containing nine pyramidal tea sachets arranged in a three-by-three grid, their triangular forms in the same forest green creating geometric rhythm against the black interior. A small ceramic cup in the lower left contains amber-colored liquid, warm as honey or autumn sunlight, providing chromatic counterpoint to the predominantly cool palette. Folded paper cards displaying the mythological creatures in ivory and gold tones rest nearby, extending the visual narrative. The overall atmosphere suggests quiet ceremony, refined taste, and reverent attention to the ritual of tea preparation and enjoyment.
This is tea packaging, and Tianmu Yunwu tea is used as a souvenir for traveling in Xinchang. The packaging gift box as a whole is a two-layer pull-up structure in the shape of a mountain, and visually integrates the expression of mountains, ground, clouds, and Queen Mother's feast culture. It is not only easy to identify, but also easy to spread quickly in the market. The aesthetic design style gives Tianmu Yunwu tea product packaging a unique visual and beautiful experience.