Xi Jiu Hanmi Liquor Packaging | Descry Design
Xi Jiu Hanmi Liquor Packaging  by Luo Heng

Xi Jiu Hanmi Liquor Packaging

Golden A' Design Award Winner 2022

This audio description presents a premium liquor packaging set photographed in an atmospheric interior setting suggesting traditional architecture. Scanning from background to foreground, warm amber and sienna tones create a soft-focused backdrop featuring what appears to be wooden structural elements and decorative screens characteristic of heritage interiors. The middle ground and foreground contain the primary subjects resting upon a gray stone platform supported by dark cylindrical elements resembling scroll ends. The dominant object at left center is a ceramic bottle approximately one-quarter the image height, its surface finished in deep teal approaching the cool depth of twilight shadows or aged jade, with intricate raised patterns covering most surfaces in interlocking geometric designs suggesting ancient metalwork traditions. The texture would feel distinctly dimensional beneath fingertips, with raised ridges and valleys creating complex tactile landscapes. Gold metallic accents appear warm as candlelight against this cool ground, forming calligraphic characters within rectangular reserved areas and ornamental flourishes suggesting botanical forms. The bottle stopper introduces contrasting materials, appearing as polished black possibly lacquered material combined with bright gold metallic bands, arranged in a distinctive funnel shape flaring outward at top. To the right and slightly behind stands a rectangular presentation box approximately one-third the image height, finished in the same deep teal with identical embossed patterning and gold calligraphy positioned centrally. The box features a gold-framed rectangular window or panel area and sits within what appears to be a bronze-gold outer frame. At the far right edge, a small sculptural figure in similar teal coloring depicts an archaic four-legged creature. Illumination enters warmly from upper left, creating gentle highlights along raised decorative elements and soft shadows that emphasize dimensional quality throughout the composition.

Xi Jiu Hanmi bottle is based on oriental aesthetics to inherit the secret recipe of Han dynasty royal court. The design uses the graph implication to give people mental hint, such as the elements of Shuang Mao, four sacred animals in Han dynasty, Han dynasty palace tower, royal palace decoration, etc. to express the nobleness of Han dynasty. Combined with the dark red and luxurious gold color, it expresses the comprehension and explanation to the best Chinese Baijiu of Han dynasty.