Golden A' Design Award Winner 2021
This presentation features a luxury whiskey packaging design photographed within an atmospheric barrel storage environment. Scanning from background to foreground, rows of wooden aging barrels extend into warm amber darkness, their circular ends creating a rhythmic pattern of ellipses that establish depth and context. The barrel wood displays the weathered golden-brown tones of aged oak, with visible grain patterns suggesting years of service in the maturation process. Moving to the middle ground, a large rectangular presentation case commands attention, its surface finished in deep charcoal gray with pronounced vertical striations resembling the texture of heavily charred wood, cool to the eye like slate or graphite. Dramatic brass hardware adorns this case, featuring bold angular triangular forms that intersect and project from the surface with the warm glow of polished gold, their geometric precision creating strong diagonal vectors across the composition. A rectangular brass nameplate spans the lower portion bearing engraved text, while a small locking mechanism suggests ceremonial access. To the right foreground, a faceted crystal decanter stands upon the curved surface of an oak barrel, its precisely cut glass catching and multiplying light like captured sunshine. The whiskey within displays a deep amber-to-mahogany gradient, warm as autumn honey illuminated from within, the color suggesting richness and long maturation. The decanter shoulders feature elegant geometric faceting, while the body tapers gently toward a substantial base. Crowning the vessel, a distinctive stopper features what appears to be a faceted garnet-red element resembling a precious gem, creating a jewel-like accent against the warm amber below. The overall lighting suggests intimate interior illumination, warm as candlelight, with soft shadows defining forms while highlights gleam from brass and crystal surfaces.
The inaugural release from The Craft Irish Whiskey Co., The Devil’s Keep Experience Box has been created with the most luxurious attention to every single detail, embodied by a dark stained oak finish and brass detailing. It all starts with the strong minimalist visuals on the outside, locked by an ancient Japanese lock with a dedicated key stored at the back. Only by unleashing the experience box from its ancient lock, you will be able to immerse into the contents inside, where dark burgundy leather walls hold the tasting accessories, crucial to experiencing the Devil’s in full.