Golden A' Design Award Winner 2020
This product photography presents packaging for an infused wellness product arranged on a cool slate-gray textured surface that feels like brushed concrete or weathered stone, beginning in the upper left a circular tin container approximately three inches in diameter displays concentric design rings working inward from a cream-colored outer band bearing curved text to a deep crimson inner circle with white text identifying the blood orange flavor variant, the surface appears matte with subtle texture suggesting quality cardstock or coated paper, moving to the center-right a rectangular carton approximately four inches tall and three inches wide stands at a slight angle its cream-colored surface featuring delicate sepia-toned illustrations of citrus branches with oval leaves and round fruits the line work fine and precise like botanical engravings, a red banner crosses the lower portion identifying the flavor while the top features a small hang-tab cutout suggesting retail display functionality, in the lower left three small round tablets each perhaps half an inch in diameter rest scattered on the surface their color a soft coral pink like the inside of a conch shell or pale salmon, warm to the eye and smooth in apparent texture, the upper right corner introduces fresh blood oranges one whole fruit showing its characteristic deep red-orange exterior peel textured with fine dimples while a halved specimen reveals the dramatic ruby-red flesh interior with visible segment membranes radiating from center like a sunburst, at the bottom left corner several glossy emerald leaves curve naturally their surfaces catching light to appear waxy and fresh providing cool contrast against the warm elements, the overall lighting feels soft and even like diffused daylight from above creating gentle shadows beneath objects without harsh contrasts, the atmosphere suggests a calm organized presentation emphasizing natural ingredients and careful craftsmanship with colors ranging from cool gray ground through warm creams and peachy corals to vibrant citrus reds balanced by deep green accents.
The Secret Tarps packaging is made in the so-called modernized retro/vintage style with a feeling of old-school notes so a master-pharmacist touch anticipation holds the customer from a first glance and later while the detailed observation of principal design elements coded into a holistic structure transferring the main marketing point: this product is developed by a pharmacist craft-professional company and contains hand-made pharmacist secret recipe inside.